According to Digital Splash Media, a video of 3 to 5 minutes (I opt for three minutes) should be 450-700 words long (Digital Splash Media, 2017). This video below, which will be mixed with b-roll of office environments, patient interactions, patient care, on-camera interviews and more, will seek to assure families that patient is the… Continue reading Week 6 Assignment – Dialog Script
GO-TO: Public Health BACKUP: School of Dentistry Though we are talking hypothetically for this class, I am actually pursuing the first creative brief for Public Health. I am utilizing this class and the time to create a marketing piece for them, as they have relatively little to identify who they are, what they do, and… Continue reading Week 4 – Creative, but brief
Guinness commercial A basketball soars to the rim. We cut to two players, faces locked in anticipation. We cut to another, staring at the same hoop – it misses! We pull back from the closeup to reveal this isn’t ordinary basketball, it’s Wheelchair Basketball. The players are scrambling around court, sweating, fighting, scrambling, challenging each… Continue reading Week 3 – Life in the details
England has some of the best commercials. Two of my three listed below hail from there, with one of Geico Insurance’s better commercials and – sadly missed – characters. Cadbury’s Chocolate Produced in 2007, this commercial was part of a series of spots where Cadbury’s tried to express the joy of its product – delicious milk chocolate. In… Continue reading Week 2 Assignment – Literally
This is the excerpt for your very first post.